Baby Loss Awareness Week


Back in October 2002, Baby Loss Awareness Day was launched. Over the years this has grown and grown and now has its own dedicated week. Lots of charities are involved as part of its work to help raise awareness of the issues surrounding pregnancy and baby loss, and to talk about what could be done right now to better support families affected by the death of a baby. This great cause focuses on supporting bereaved parents and families to unite them with others across the world to commemorate their babies’ lives and lost pregnancies.

The theme this year is all about Wellbeing. This can mean different things to different people, but is ultimately about looking after ourselves – we so often put others first and forget about ourselves.

Each day a different topic is being explored, giving people an opportunity to share their experiences, how they coped, and what helped and what didn’t. By being open it normalises and removes any stigma people might worry about, helping everyone get the right kind of support that they need.

Local councils and organisations are also helping to spread the message by turning the UK Pink and Blue – raising awareness one building at a time


The week finishes with the globally recognised “Wave of Light” on 15th October. This sees people across the world uniting by lighting a candle at 7pm local time, leaving it burning for at least an hour to remember all babies that have died too soon. The flame symbolises the babies who have lit up our lives, no matter how short for. This spreads across social media as pictures of candles are posted for everyone to see. During last year’s #WaveOfLight messages of remembrance and hope brought many people together, letting them know that they aren’t alone.


Families use this day to remember their baby/ies in other ways too. This could be something small and personal to themselves, or across a community with others eg. Church services, support groups etc.

Baby Loss Awareness Week 2020 | Partnership with Tommy's










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